Thriving in the Global Idea Marketplace:
Protecting Intellectual Property from Escalating Threats
Sponsored by OneBeacon Professional Insurance
Creations of the mind, or intellectual property (IP), have become increasingly important sources of wealth and power in the global marketplace. Organizations, countries and individuals that possess know-how also have the keys to growth and economic development. These assets, however, are constantly being attacked on various fronts by competitors, organized crime and others. The threat spectrum has widened with the growth of global markets and the advent of the Internet. To thrive in the global marketplace, companies must ensure that effective protective measures are in place to safeguard their IP. In addition, the development of international IP rights treaties is crucial to robust intellectual property protection in the worldwide economy.
Price: Free
Advisen Webinar: Intellectual Property: Elusive Opportunities and Emerging Threats
in a Rapidly Evolving Landscape
Sponsored by OneBeacon Professional Insurance
On Monday, October 25, Advisen's panel discussed risk management issues surrounding the ever-changing landscape of intellectual property. This Webinar, sponsored by OneBeacon Professional Insurance, is the culmination of three reports written on these issues, which included:
- Intellectual Property Risk Management: IP Valuation and Protection;
- Thriving in the Idea Marketplace: Protecting IP from Escalating Threats; and
- The Battle to Succeed the Digital Age: Monetizing Online Information.
Creations of the mind, or intellectual property (IP), have become increasingly important sources of wealth and power in the global marketplace. Patents, copyrights, trademarks and other forms of IP are among the most significant drivers of competitive advantage for many companies today. These assets, however, routinely come under attack by competitors, organized crime and others. Thanks largely to digitized information and the Internet, IP is increasingly vulnerable to theft and infringement, requiring companies to implement safeguards to protect it. Taking advantage of all legal protections is essential, including the IP protection laws of countries around the world.
The media industry, from print publications to providing information services to broadcasting entertainment, have been especially hard hit by the challenges of protecting their IP assets. Digitized information is especially vulnerable to theft and piracy. Additionally, monetizing these assets, or translating them into revenue opportunities, has become increasingly difficult in a marketplace where consumers expect much information to be free. It is clear that the basic revenue model of traditional media companies must change in this world where the Internet is the primary distribution network for information.
About OneBeacon Professional Insurance:
OneBeacon Professional Insurance is a member of OneBeacon Insurance Group, and focuses on providing an entirely better professional insurance experience. OBPI specializes in professional liability solutions for targeted industries including:
- Technology
- Network Security and Privacy
- Hospitals
- Managed Care Organizations
- Long-term Care Facilities
- Medical Facilities
- Physician Groups
- Media
- Lawyers
- Real Estate Professionals
- Design Professionals
Additionally, OneBeacon Professional Insurance provides employment practices liability insurance, management liability and tailored products for complex organizations including health care provider excess insurance and HMO reinsurance.
For more information, please visit www.onebeaconpro.com.
About Advisen
Advisen helps insurance professionals to gain and retain their clients. Advisen does this by managing business information on over 15 million entities in every industry, while integrating market data - policy transactions, wordings and severity losses to enable professional's insight into their client work. Advisen furthers that insight with timely news, critical risk analytics and time-saving workflow tools for over 500 industry leading insurance firms. Advisen delivers actionable information and risk models at a fraction of the cost to have them built internally. Designed by risk and insurance experts, and used daily by more than 100,000 professionals, Advisen combines the deepest data sets with proprietary analytics and provides insight into risk and insurance that is not available from any other firm.
Advisen is headquartered in New York. For more information, visit http://www.advisen.com or call +1.212.897.4800 in New York or +44(0)20.7929.5929
